Oyetola Oyewumi speaks on Online Reputation Management at Growth HUB Manchester Seminar

Oyetola Oyewumi CEO of COBS GROUP  speaks at a seminar for the Growth HUB in Manchester about Online Reputation Management.

Oyetola discusses a number of topics on the subject of  Online Reputation Management and Social Media Reputation Management  such as: the importance of proactive and reactive Online Reputation Management, he explains the lasting impact of Social Media on people's careers and how the internet can impact individuals and businesses.

Online Reputation Management is an interesting topic to which his digital and legal background compliment each other.

Here is a collection of places you can buy bitcoin online right now.

Linked in Not sure if weve met or you just want my linkedin connections

Dealing with Random Linkedin Requests and Linkedin Etiquette

So its nothing new that LinkedIn is an excellent Social Networking tool for the professional and business community. There are so many great things to do with LinkedIn from the ability to sell your professional self in your profile to the ability to make great connections and good contacts in the business world.

Imagine if Napoleon Hill had the ability to just email and send connections via LinkedIn when writing the amazing : Think and Grow Rich (if you haven't read it I suggest you stop reading this and go read it NOW!!!).

He could have simply and easily got in touch with all those business magnates from the comfort of his bed in his pyjama slippers.

However, with most things there are always two sides to the coin
1. The good things you can do with it and
2. The other things you can do with it,which it was never designed for .e.g in Manchester briefcases frequently also double as umbrellas.

Now in the case of LinkedIn it could be that your are ''subjectively Famous'', people have researched you  from another source or heard about you from somewhere else and as you are an authority on a particular subject they want to have you as a contact, anyone who read Lewis Howes's book on LinkedIn would have instantly tried to connect with him (I know I did).

But there is an unwritten etiquette in life that states when you meet strangers for the first time  you should introduce yourself, the same goes for the online world, if I get people I don't know adding me on LinkedIn the first few things I think are:

How do I know you?
Do I know you?
Did we meet, did I forget, am I a bad person for that ?
Wait, do you just want to see my contacts ?
linkedin etiquette

Statistically if a masked person approached, you would more than likely side step such an approach with the finesse of a New Zealand Rugby player 100% of the time, the same goes for the online world.

Photo source

If you're intending to use LinkedIn properly you have to let people know who you are and why you want to connect otherwise they will be very suspicious of who you are and your intentions.

So here are a few tips
1.Have a face
2.Have a properly filled out profile in case I've met you  but my memory has failed me momentarily, all I need to do is see your title, where you're from or what you do and I realise oh ''this is X from Y that I met at Z ''.

Best of all it takes only a few seconds to do so, as the form below makes it easy to put an intro that helps answer the who why and when questions.

linkedin page

However it might not be entirely your fault.

LinkedIn has this new thing where if you search for a person using the LinkedIn search bar and add them it doesn't give you the option to explain who you are as in the form above.

Instead if you go onto their profile and click connect that way it then gives you the option to introduce.

Hence, I would suggest you do that and connect directly from the person's profile and not from the LinkedIn search results.

Moral of the story:
Have a good and properly filled out LinkedIn profile
Connect directly via the persons profile
State who you are
Why you are connecting
Face the wrath of the Delete/Rejection button


Oyetola Oyewumi Ceo of COBS Group Online reputation manager social media expert Oyetola Oye Oyewumi

Oyetola Oyewumi CEO of COBS Group in Business Week

Oyetola Oyewumi Ceo of COBS Group Online reputation manager social media expert Oyetola Oye Oyewumi

I imagine a Tech magazine cover would read something like this : Oyetola Oyewumi Online Reputation Management Strategist and  CEO of COBS Group was featured in Business Week with regards how to use Social Media for your Business (quite a long title though).

I must say this was a very proud moment, as an Entrepreneur it's always great to get Media recognition from the business community and I hope the information in the feature can help more people in business embrace the Digital age and get more profitable.

Mark Zuckerberg The Real Face Behind Facebook

Mark Zuckerberg The Real Face Behind Facebook

A look at the rise of Mark Zuckerberg the birth and development of  Facebook. Very interesting documentary on Mark Zuckerberg, Facebook and its inception.


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A Quick Guide to Tumblr

First things first Tumblr is totally awesome for visual content hence sport teams, before and after gym sessions , then and now interior decorators in fact just about anything that you can create visual content for works well with Tumblr.
So the only thing you really need with Tumblr is a CREATIVE imagination.
Now without any further ado let me explain how to understand and then make the most of Tumblr with this simple guide.

Set Up Your Tumblr

First things first set up your Tumblr account with a good name reflecting what your niche interest or audience is about and use a nice theme that you like. Have a scroll through some other Tumblrs that you like and see their themes and layouts.
This will give you an idea of what you like and don’t like. (Below we discuss how to find Tumblrs you might like)
Search & Tracking

Next thing is use the Tumblr search highlighted below in orange to find your interests simply type in names of celebrities, fashion, music genres pretty much anything you like and then start tracking.

What Tracking means is that all the new content (pictures posts videos etc) related to those interests will keep coming up on your dashboard.
For instance as a young entrepreneur naturally other entrepreneurs would be of interest to me hence I would track and follow content of others in that niche and as such reblog the content that I liked and vice versa.
Not to mention Tumblr will also suggest stuff which you might also like for instance below while I track Entrepreneurs Tumblr suggests business, entreprenurships, and start-ups.
When you follow content, reblog other content and follow other tumblrs you slowly build your own niche Tumblr network they in turn follow and reblog the good content you have and slowly but surely the snowball effect begins .
Your first Tumblr Move.
The basic trick to having a good Tumblr is great content: videos from youtube or any other video networking site, amazing 3D art, breathtaking pictures or just very cool visual content are the basic principles to a good Tumblr pretty much anything that makes you say WOW.
When you make a Tumblr post be it a video, quote, picture makes sure its appropriately tagged with the vocabulary of that particular industry/interest niche for instance fashion tumblr posts, cool stuff posts and entrepreneurial content will all be tagged differently to represent the language of the audience.
The right Tags ensure it can be searched ,tracked and you will be followed by other Tumblrs looking for your type of content.