Online Reputation Management

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A General Overview of Online Reputation Management
If you use a popular search engine like Google to see what potential customers can find out about your company, then you may find various sites discussing your company’s products or services. It is always nice to receive  compliments from happy customers however  complaints can lead to negative online properties and negative online properties can lead to negative search results.
It can be worrying if you see negative reviews and comments dominating the first pages of a Google search for your name brand or company and it can be especially frustrating if these negative reports turn out to be inaccurate, unfair, or even outright lies for instance  Senator Robert Menendez was recently framed leading to negative search results about him online that turned out to be untrue.
When a situation like this happens to your business, you definitely need proper and effective online reputation management.
So What Is Online Reputation Management?

Online Reputation Management involves monitoring all negative digital properties about you, your company or brand and then devising and implementing an effective strategy to defend, repair and manage your online reputation on the World Wide Web by removing these negative properties.

Hence it is the most effective way of dealing with this sort of problem,Chief Online Business Solutions Group (COBS Group)  is an Internet Reputation Repair and management company experienced and skilled in the art of Online Reputation Management.
When we take on a case our sole goal is to make the negative information go away as quickly as possible with as minimal damage as possible and with a much stronger online reputation.
Potential Dangers on the Internet
The Internet is a great place to advertise your company’s goods and services, but unfortunately it is also a very effective medium for negative information to affect a positive Online Reputation of an individual or company.
Sometimes negative news articles, (sometimes even with inaccuracies or outdated information) might appear in search results and this can be very damaging due to the implied trust people have.  Legal judgements, unfair blog posts and  forums are all part of the negative properties that can adversely affect a positive online reputation.

Google Auto Complete Issues and a Solution to Removing Negative Google Auto complete key phrases

Another issue is that of  search engines when they “auto suggest” words that contain negative phrases  with the name of an individual or company attached to it these can be misleading and in most cases can affect the profit margins of those affected.
This is because negative information will often discourage potential customers from doing business with you, and  the consequence is felt when a business loses customers as a result.
Removing Negative Google Auto complete search results
The Need for the Expertise of a Good  Online Reputation Management Company
Responding to these online threats by yourself, takes time and a considerable amount of specialized expertise to successfully counter the threats. (Just read our post here on Removing Negative Search Results from Google  and that's not even the tip of the iceberg when setting strategy for an Online Reputation Management Campaign )
Lack of knowledge and expertise and thus wasting  resources  when faced with an Online Reputation Management issue means it may be more prudent to enlist the services of online reputation management professionals like COBS Group. We know just how damaging  unfair attacks can be on your company’s reputation (and eventual profit margin), which is why  we deal with the threats quickly and effectively without letting them fester online.
However having, a professional and competent Online Reputation Management company in your corner such as COBS Group will allow you to focus your efforts on providing the goods and services your customers need and expect at the same time  bolstering  your reputation both online and offline.
Contact Us  and be rest assured your Online Reputation is in the best of hands.
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